Move from Chaos to Business Value
Business Challenges
Data on the social internet is growing exponentially. Companies everywhere are finding new ways to use this data to their advantage. Today, as social media data volumes increase into the petabytes, successfully managing global Social Intelligence programs requires a generational technology leap to a scale not readily available through current social media monitoring tools.
If your company is utilizing Social Intelligence to more effectively do even five of the things on the list below, you are already realizing the business benefits and competitive advantage inherent in Social Intelligence. Better social understanding coupled with laser-focused action always delivers measurable business outcomes.
What is your Social IQ? How well do you:
- Communicate with customers
- Generate sales leads
- Improve customer experience
- Communicate with internal audiences
- Get more ideas, feedback from employees
- Provide better customer service
- More rapidly introduce new services and products
- Find new insights, market research and keys to innovation
- Share knowledge internally
- Brainstorm and facilitate ideation
- Collaborate on projects
- Respond to news, events affecting reputation
- Build recognition for CSR initiatives
The Solution
Introducing Visible Intelligence. Visible Intelligence is Social Intelligence that clarifies the social universe. Through rich, reliable data, superior search and sentiment, and global scalability, Visible Intelligence turns vast and ever-growing quantities of unstructured social data into actionable business insights with the power to drive purchase behavior, customer loyalty and profitability.
Better Data, Better Decisions
Business decisions are only as good as the information they are based on. Similarly, Social Intelligence is only as good as the quality of social data underpinning it.
Visible Intelligence helps you make better decisions through more actionable information:
- Get the Complete Story. Full post body social media coverage of blogs, boards, forums, online news, Twitter, social networks, Facebook, review sites, wikis, video sharing, and custom RSS feeds.
- Be Global. Capture what your customers are saying around the world in over 50 languages.
- Be Proactive. Multiple monitoring views give you comprehensive insight for conducting content, author and site tracking and analysis for your brand, customers, competitors, hot topics and potential crisis issues.
The Social Universe—Without The Wait
Your time is too valuable to be spent waiting for information, or for reboots resulting from a massive outage. With Visible Intelligence, there is no more waiting for search results and charts and graphs to render. Within seconds, find, analyze and act on information that makes a difference. And enjoy a user interface designed around unlimited queries, tracking and analyzing multiple data sets and deeply analyzing conversations and user-generated content.
- Spot Trends. Identify trends that can help you optimize your programs and campaigns with historical data going back to 2005.
- Dive Into The Details. Dynamically drill into data points on a chart or graph to understand what drives those changes at the detailed post level.
- Do More. Fast loading search engine with full Boolean capability and advanced search operators delivers robust topic discovery on the fly.
Enriched Multi-Channel Analytics
- Understand immediate consumer feedback on campaigns, products, service, and competitors. Building on our history of delivering the industry's richest, most accurately-scored data, The Visible Intelligence platform automatically analyzes and scores all content (i.e., positive, negative, mixed, neutral) using proprietary advanced language processing technology and scoring algorithms.
- Enrichments include language identification at post-level, geo data and media types
Case Studies
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It's not just radio spins, concert ticket sales and digital downloads that determine the popularity of an artist. The FanBuzz Visualizer lets music fans know where their favorite artists stand, across social media, in real time...
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Visible Intelligence is a powerful engagement tool, allowing us to quickly find the posts we're most interested in, and then use the same tool to directly respond to and track conversations. What would have taken us hours before can be accomplished in minutes...
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We've found that Visible Intelligence's Twitter data makes our prediction model just that much more accurate, providing context that gives us the 'why' behind the numbers...
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We knew there would be a lot of chatter happening around the ColorQube, and we looked to Visible Intelligence to help us both monitor and understand it...
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