News
Press Release
5.3.07
Visible Technologies Named as Finalist for the 2007 MITX Technology Awards
BOSTON, MA – Visible Technologies, a leading provider of Internet brand monitoring and reputation management services, today announced that it has been named as a finalist for the 4th Annual Massachusetts Innovation & Technology Exchange (MITX) Technology Awards. The MITX What’s Next Forum & Technology Awards recognize innovative technologies developed in the New England area, as well as the individuals and organizations responsible for driving these advancements. MITX is the region’s premier association for thought leadership, technology trends, business networking and professional training and development.
Visible Technologies, a Seattle based company with offices in Boston, offers a variety of web-based solutions for brand monitoring and reputation management. Through their unique TruCast® solution, the company uses dynamic technology to monitor, analyze and engage with consumers in the burgeoning social media landscape.
“We are very excited about being named a finalist in this year’s MITX Technology Awards program,” said Blake Cahill, vice president of corporate marketing for Visible Technologies. “Visible Technologies is establishing itself as an innovative and thought-leading force in the brand monitoring and social media engagement space. Being named a finalist demonstrates the comprehensiveness of our TruCast® solution, and we look forward to the award ceremony in June,” added Cahill.
“The regional economy is showing real strength, and it’s in no small part due to the resurgence in the technology sector and the innovation that fuels so much of the growth,” said Kiki Mills, executive director of MITX. “The MITX Technology Awards are a wonderful opportunity to recognize the companies that are leading the way and to celebrate their accomplishments and that of the entire technology community.”
Visible Technologies will be recognized with the other finalists in the category of “Customer Relationship Management” at an awards ceremony attended by the region’s top technology and business professionals. Winners will be announced at the ceremony at the Four Seasons Hotel in Boston on Tuesday, June 5, 2007. This year’s keynote speaker and special honoree is Tim Berners-Lee, Director of the World Wide Web Consortium.
The ceremony is preceded by the What’s Next Forum. The topic, What’s Next for The Device Web – Emerging User Experiences, will be a forward-looking discussion about how the exciting new world that is coming to consumers, providing them with a range of new, very rich experiences.
The MITX What’s Next Forum & Technology Awards are sponsored by Backbone Media, Lewis PR, Microsoft, Oracle and Technology Review.
About Visible Technologies
Visible Technologies empowers companies to track, analyze and participate in consumer generated media to drive their business forward. Our innovative TruCast® platform is the industry's first complete solution for social media analysis and participation.
Visible Technologies also helps brands and individuals manage and protect their online reputations with its powerful TruView™ search engine solution. For more information, go to www.visibletechnologies.com, or follow our blog at www.visinsights.com.
About MITX
Established in 1996 MITX – the Massachusetts Innovation & Technology Exchange (MITX: “my-techs”) is the industry and professional organization where technology, marketing and digital media intersect. Reaching more than 6,000 professionals in New England, MITX is a dynamic and growing community for thought leadership, building business relationships and professional training and development. Members of the MITX community take advantage of events, sponsorships, speaking opportunities and networking to make meaningful business connections and exchange innovative leadership, management and technical ideas. With more than 60 events each year, MITX provides its members with the opportunity to promote their companies to targeted audiences. MITX events also provide a valuable forum for networking to source potential business leads, partnerships, ideas, funding and other likeminded peers in the industry. MITX is headquartered in Cambridge. For more information please go to www.mitx.org.
For more information, contact:
Blake Cahill, Visible Technologies
blake@visibletechnologies.com
206.838.1178
Amy Goodman
amy@mitx.org
617.871.2155 x203