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Visible Technologies in the News
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News From Visible Technologies
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VisInsights Please visit VisInsights.com
for thoughts and commentary from Blake Cahill and Mike Spataro related to Online Reputation Management, Brand Monitoring, Social Media, and Customer Experience.
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TruCastŪ 2.0 Released-In Use by Top Brands!
Visible Technologies is pleased to announce yet another major milestone in the industry leading solution for social media monitoring and engagement, TruCast. TruCast 2.0 strengthens Visible Technologies' mission to help marketers listen, learn and participate in social conversations revolving around their brands online. The TruCast platform:
- Harvests and analyzes nearly 70 percent more data than competing applications, diving wide and deep into social conversations-from posts to follow-up comments-delivering real-time business insight
- Channels the right conversations to the right subject-matter experts within a company, who can quickly and easily participate in the dialogue
- Facilitates the development of effective marketing tactics with the support of relentless client service from a team of social media experts
- Enables interaction with thousands of conversation authors from a central location, ensuring message consistency throughout the interaction
The new version was released on May 28th. For an updated demonstration of the application please click here. See the full press release here. Sincerely,
Blake Cahill
SVP Sales and Marketing |
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Interacting with Social Media to Strengthen Communication Strategies -
A PRWeek/Visible Technologies webcast
Aberdeen Group research firm is one of the premier analyst firms covering the social media landscape, and Dell is highly regarded as a world-class leader in social media strategy. Don't miss this rare opportunity to hear from both organizations in a live PRWeek/Visible Technologies webcast Interacting with Social Media to Strengthen Communication Strategies, featuring Jeff Zabin, Aberdeen Group research analyst and an industry case study from Bob Pearson, Dell VP of communities and conversations.
During this presentation you will learn: - The latest industry and vertical trends in brand monitoring and social media participation
- How to use social media to bolster marketing and communication strategies
- What communications benefits can be gained from engaging with online communities and customers directly
- How you can achieve ROI from social media participation
- How Dell is driving results by monitoring, tracking, and engaging in social media
Featured speakers
Jeff Zabin, research analyst, customer management practice, Aberdeen Group
Bob Pearson, VP of communities and conversations, Dell
Blake Cahill, SVP of marketing, Visible Technologies
Watch Recording Now!
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Unlocking Social Media's ROI through Engagement & Participation -
An AMA/Visible Technologies webcast
Join the AMA and Visible Technologies for the live, Web cast, Unlocking Social Media's ROI through Monitoring and Participation featuring Senior Forrester Research Analyst, Peter Kim and an industry case study from Marty Collins, Sr. Product Marketing Manager; Windows/Windows Live Consumer Marketing, Microsoft.
This recorded presentation discusses: - The latest industry and vertical trends in brand monitoring and social media participation
- The benefits that can be gained from engaging with online communities and customers directly
- KPI's (Key Performance Indicators) for measuring success in social media engagement
- How Microsoft's Windows/Windows Live group is driving results by monitoring, tracking and engaging in social media
Featured speakers
Peter Kim, Senior Analyst, Forrester Research
Marty Collins, Sr. Product Marketing Manager; Windows/Windows Live Consumer Marketing, Microsoft
Blake Cahill, Sr. Vice President of Marketing, Visible Technologies
Marla Chupack, Moderator, American Marketing Association
Watch Recording Now!
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