All posts in Social Conversation

Game of Thrones and Mad Men

So Exciting! Images via HBO, AMC

April has been a thrilling month for TV viewers: the dark days of winter re-runs are behind us and new episodes of favorite shows can be seen once again. Notably, it has brought the highly anticipated returns of dramas Mad Men and Game of Thrones, fans of which have been waiting a long time (Mad men last aired in October 2010, Game of Thrones ended June 2011) and tend to be pretty social media savvy. In an interesting scheduling move, both shows air back to back on their respective networks, with Game of Thrones at 9 on HBO and Mad Men at 10 on AMC.

With so much anticipation each Sunday, discerning fans are faced with a difficult choice: which show to discuss online? In terms of actual television viewership, Game of Thrones seems to be champion. Does it follow that it is also the leader in social? Madison Ave or Westeros: which realm dominates the keyboards of America (and beyond)? Read more…

Let the March Madness Begin

The NCAA March Madness basketball tournament tipped off yesterday with sixty-four teams and the single-elimination rounds continue until the national champion of the hardwood is crowned. Along the way there are going to be teams that screw up your bracket. Which team(s) will that be this year? And, there is almost always a “feel good” or Cinderella story. Is anyone following first-round winner, Murray State University, and probably their best “unknown” guard, Isiah Cannon?

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The Leap Day Phenomenon

[Leap Day William via NBC]

Is it just me, or is everyone talking about leap day today? I mean, more than even the fact that it is a bizarre event that only occurs every four years would encourage? I have been looking forward to this day since last week’s 30 Rock episode, in which the story of fabled “Leap Day William” is told– he who rises from the Mariana Trench wearing blue and yellow to give out candy in exchange for children’s tears every Leap Day. The episode piqued my interest in the day and caused me to wonder if it is in fact a bigger deal in people’s minds then I had thought– having only ever considered it a weird quirk of the calendar and not a holiday-type event worthy of celebration.

I was interested in what else people were talking about in relation to this bonus day, so naturally I went to Visible Intelligence® to find out! Read more…

Everything but the Statue

Angelina, Sacha Baron Cohen, and Cirque du Soleil

The Oscars have been around for a while now– 84 years for those of you that are keeping track. Sunday’s ceremony tried to play this up, with a theme of classic Hollywood and the appearance of veteran host Billy Crystal (9 Oscars and counting!). The theme even spread to the nominated films, many of which were set in the past. This is in direct contrast to last year’s rocky attempt to appeal to younger audiences with the selection of Anne Hathaway and James Franco as hosts. The ceremony, while it retains a ritualistic and nostalgic appeal to many, is losing viewers yearly and although last night’s viewership was slightly up from last year’s numbers, it was not the most watched award ceremony of the month. Read more…

After a hiatus as Oscar host, Billy Crystal was back last night for his ninth time hosting the 84th Annual Academy Awards. But how did people around the country, and even around the world, feel about his performance? Read more…

Earlier this week, we had the pleasure of meeting and hanging out with Jason Falls, CEO of Social Media Explorer while he visited our offices on Tuesday. During his stay, he spoke to our company, joined us for a local tweet-up in Seattle, as well as co-presented a webcast with our own Director of Professional Services, Carly Wilcox. The webcast was titled, “What She Said” – How Women’s Social Conversations Impact Buying Intent and Purchasing Behavior.  Their presentation discussed how listening to female conversations online can provide insights into what influences and impacts women’s buying decisions and behavior. Read more…

Michael Jackson, Amy Winehouse, and now Whitney Houston—some of the music world’s legends are now gone. Where were you and what were were you doing when you heard of the news of Whitney’s death? For me, it will be one of those memories I look back on and remember exactly where I was when I heard the sad news—one that capped off a memorable day on the mountains of Vail Resort.

I saw the news first in my Facebook newsfeed as I gave the social site a quick look during the brisk walk back from dinner. My friends and I were in complete disbelief. I immediately logged into Visible Intelligence® to see when the news originally broke. Based on the conversation spike on Twitter and Facebook, the news started spreading right around 4:30 PM (PST).

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Puppy Bowl VIII vs. Super Bowl XLVI

While much of the country enjoyed (the ads of?) the Super Bowl on Sunday, many of the nation’s viewers chose a different spectacle to eat chili and drink beer to.

These are the people that want to participate in the heraldry and grandeur of the super bowl…but would prefer to watch adorable puppies instead of burly guys. These are the viewers of the Puppy Bowl, an event which annually sets a bunch of puppies loose in a room vaguely resembling a football stadium and lets them have at plush footballs. The show imitates the real thing, complete with player stats, a referee, pig cheerleaders (replacing last year’s spirited chickens) and even a half time show (this year it was “Kitty Half Time”).

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Super Bowl 46: Focus On The Football

According to my colleague Sutira, you’re fooling yourself if you believe the Super Bowl is all about the game.  Well, I am the fool he speaks of.  I care more about the actual game play than the commercials, to be sure.  I usually only jump off the couch during the big game to grab a beer during those “captivating” commercials.  So, I’m not the first guy to ask on Monday what I thought about the cute dog wearing running shoes, or if I thought the Samsung commercials were a little overkill.  I am a football fan, and the Super Bowl game is the year-long culmination of my passion… or at least that’s what I tell myself.

I must remind myself in the days post Super Bowl, that the recaps, write-ups, articles, and statistics I see are generally more about the spectacle of the game, than the game itself.  As a social media researcher, I can also confirm this reality for myself by looking at social stats.  Although I try really hard to validate my passion for the game on the field, I must agree with my colleague Sutira and his point about the Super Bowl being about more than just the football game.

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Ok, we have all heard it (you’ve heard it, right?). According to an ancient Mayan prophecy, the world will come to an end this year. Specifically, December 21, 2012- the winter solstice. In fact, although many of us in the northern hemisphere may hold the beginning of winter akin to the end of the world, the basis of the prophecy is shaky. The rumor, which has in equal parts delighted and terrified many as the year approached, is based on a partially damaged piece of rock that was most likely badly translated. In addition to this, December 21 is simply the last day in the Mayan long-count calendar. Just because the calendar ends is no reason to believe the world does, as we realize every January 1 when we blearily awake and realize we forgot to pick up a new calendar. Mayan scholars, scientists of all kinds- even NASA has pointed out flaws in the so-called prophecy (if you want an impressively in depth FAQ, check this out). But we at Visible® are not here to say who is in the right- we are here to crowdsource what everyone is saying!

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