All posts in Social Conversation

versus_tbmcdsBy now, we’ve all heard about the breakfast wars between Taco Bell and McDonald’s.

Taco Bell has launched into the $50 billion fast-food breakfast market with three new commercials, including their “I’m Ronald McDonald” commercial (which gets even more annoying every time I see it). Their new menu features all sorts of, let’s say, “different” breakfast food options. It has ignited the curiosity of brave souls who are willing to take a dive into the waffly-bacon-syrup deliciousness(?) that Taco Bell is claiming it has mastered.

Then there’s McDonald’s, the industry leader that has owned 25% of the market share of fast-food breakfast for quite some time. Right after Taco Bell came out with their new menu and commercials, McDonalds took to Facebook and Twitter with a clever comeback.

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Busted brackets and last hopes

For those of us whose brackets were busted before the sun set on the first weekend of tournament play, we may be left asking ourselves how on earth could the guy from accounting be in the running to win the entire office bracket when only weeks ago you overheard him asking what a Jayhawk was and “who was this Dick Vitale character anyway?”

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Thunderdome & hugs, part 2

ponyWe left off last time in the midst of the greatest nerdosphere competition ever, inspired by the greatness that is the Emerald City Comic Con that took place this past weekend. We’ve settled the fights between Harry Potter and Lord of the Rings, along with the competition between JJ Abrams and Joss Whedon, but we still have 4 more competitions to get through. So round up your nerdling hordes, and let’s do this! In our lineup today is:

World of Warcraft vs League of Legends

Mass Effect vs Diablo

DC Comics vs Marvel Comics

Star Trek vs Star Wars

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If you walk by my desk. you’ll immediately learn three things about me:

1)      I’m kind of a geek.

2)      I’m not that good at cleaning.

3)      My desk is cluttered with things that make me very happy.

In face, I spent this last weekend indulging in the things that make me very happy at this year’s Emerald City Comic Con. I’ve only ever been to my local con but it seems a common theme that cons are a safe place for you to go overboard with your fandom – Trekkers, Ringers, Whovians and Bronies alike unite at cons that encourage you to be you. In fact, Wil Wheaton was recently trending on Facebook after sharing a rather sweet piece of advice with a young question asker about dealing with bullies.

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The snow is melting and temperatures are warming up, which can only mean one thing – it’s time for MARCH MADNESS! Aside from Super Bowl Sunday, the NCAA Men’s tournament is the biggest sporting event in America. Whether you are a die-hard fanatic, casual fan, or just like the mascots, you are aware that it is March Madness. It’s unavoidable. As you tell from the graphic below, people from Seattle, Washington to Gainesville, Florida have filled out a bracket (or brackets in my case) with the hopes of winning a pool.

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Craic |krak|: Irish term

 [noun]

  1. Fun and entertainment, especially good conversation and company.

             Come for the beer, lads, and stay for the craic!

             It was great craic.

St. Patrick’s Day is sure to be filled with craic, but the question is where? Conan might have some answers for you. When you’re done on the dance floor, let’s see where the best places to celebrate this St. Patrick’s Day are.

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snowden2One of the more controversial events happening at South by Southwest this year is the talk with Edward Snowden, the infamous NSA whistle-blower. It was announced on March 4th that this talk would occur today, the 10th, remotely from Russia where he’s received asylum, and livestreamed by The Texas Tribune. When the event was announced, volume surrounding the topic peaked at nearly 13k posts across all media types, with nearly 12k of those posts coming from Twitter.

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According to Salon, viewership of the Sochi Olympics was down over 10% versus the 2010 games record setting performance. While it may not have been as big a hit as other events (the Super Bowl continues to set viewership records year after year), that does not mean that there was nothing to learn for marketers and social media experts.

On March 6th, Visible Senior Consultant and social media expert Cathy Buena, hosted a webcast that looked at the games through social media’s collective lens. After researching posts from all the large social media outlets and analyzing the underlying trends supporting the key topics from the games, she identified the following learnings that every marketer and social media practitioner should consider:

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The Academy Awards is the crème de la crème of award shows. And we all know there are three best things about the Oscars:

  • The dresses.
  • Who won or more excitingly, who should have won.
  • And, obviously, any excuse to talk about the Oscars.

And talk we did…so much so that we broke Twitter. So let’s talk about it some more. Here’s my 2014 Oscars recap!

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