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Tax Day, Not Doomsday

It’s Tax Day! …Which may mean a variety of things.

joe penna taxday tweet

Tax Day may not be a source of stress for those who got their taxes done early, but what about for those who waited until the last minute? Here’s an article by Forbes that outlines the process some may have gone through this past weekend.

By the looks of things, the volume of posts in the past week related to doing taxes early or last minute are almost the same. There are about 15,500 posts related to doing taxes early compared to around 16,700 related to doing taxes in the last minute.

Generally, it seems like slightly more people did their taxes right before the deadline instead of doing them early.

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versus_tbmcdsBy now, we’ve all heard about the breakfast wars between Taco Bell and McDonald’s.

Taco Bell has launched into the $50 billion fast-food breakfast market with three new commercials, including their “I’m Ronald McDonald” commercial (which gets even more annoying every time I see it). Their new menu features all sorts of, let’s say, “different” breakfast food options. It has ignited the curiosity of brave souls who are willing to take a dive into the waffly-bacon-syrup deliciousness(?) that Taco Bell is claiming it has mastered.

Then there’s McDonald’s, the industry leader that has owned 25% of the market share of fast-food breakfast for quite some time. Right after Taco Bell came out with their new menu and commercials, McDonalds took to Facebook and Twitter with a clever comeback.

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napier1Now that the madness is over and the University of Connecticut men’s basketball team has been crowned champion for the 4th time in the last 15 years, it’s time to accept UConn as a legitimate dynasty. As Steve Weisman proclaimed on ESPN’s “Outside the Lines”, “UConn is the best team of the millennium.” Not only was UConn’s run impressive, considering they didn’t win their conference’s regular season or conference tourney, it also makes Shabazz Napier, Tyler Olander, and Neils Giffey the only UConn players in history to win two national titles.

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Sports fans might be “sleepless in Seattle,” and for good reason too.

Recently, Seattle has been in the sports spotlight (Super Bowl Champs!) and the Mariners are looking to keep up the hustle. Especially with the addition of Robinson Cano, the prospects for this team are high, and expectations even higher.

Besides having an already solid roster this season, the M’s attracted a lot of attention by signing Robinson Cano (arguably the top free agent on the market) for $240 million earlier this winter. Four months later, Cano made his debut in Seattle with the home opener versus the Los Angeles Angels.

 

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Whether it was Sim Bhullar of New Mexico State or Mamadou Ndiaye of the UC Irvine Anteaters, spectators of the ongoing NCAA basketball tournament got the chance to see some “big boys” play in the paint this year.

mamadou picture

Besides these giants, there were some “big” players off the court as well.

In what seems like the spirit of the bracket, Warren Buffett, business extraordinaire and owner of Berkshire Hathaway, agreed to back the billion dollar bracket challenge sponsored by Quicken Loans.

sportscenter tweet

The challenge was that whoever correctly predicted all the wins of the tournament would win $1 billion. I say was, because at this point there are zero brackets that qualify. Read more…

Social-Media-Intelligence-It’s astounding to see the revolutionary progress of social media as a business practice in the past three years.

It wasn’t long ago that companies were trying to decide “if” they were going to embrace social media as a discipline. As Social Media Examiner reports, 97 percent of all marketers are now using social media to promote their business. With a percentage so high, it’s clear we’ve moved well beyond the decision of “if”.

The next chapter in social media for marketers was the focus on tracking and gathering as many likes, followers and fans as possible. While this made for some visually compelling internal growth charts, marketers quickly realized it didn’t help them prove the value of investing in social.

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The snow is melting and temperatures are warming up, which can only mean one thing – it’s time for MARCH MADNESS! Aside from Super Bowl Sunday, the NCAA Men’s tournament is the biggest sporting event in America. Whether you are a die-hard fanatic, casual fan, or just like the mascots, you are aware that it is March Madness. It’s unavoidable. As you tell from the graphic below, people from Seattle, Washington to Gainesville, Florida have filled out a bracket (or brackets in my case) with the hopes of winning a pool.

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Craic |krak|: Irish term

 [noun]

  1. Fun and entertainment, especially good conversation and company.

             Come for the beer, lads, and stay for the craic!

             It was great craic.

St. Patrick’s Day is sure to be filled with craic, but the question is where? Conan might have some answers for you. When you’re done on the dance floor, let’s see where the best places to celebrate this St. Patrick’s Day are.

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